


ITunes 11 is the most recent version of the iTunes application at the time of this writing. Additionally, application software for the iPod Touch, iPad, and iPhone can be downloaded or purchased. End users are able to connect to the iTunes Store to purchase or download music videos, television shows, music, podcasts, audiobooks, movies, ringtones, and even rent movies in certain countries. The program includes a number of functions such as the ability to purchase, organize, and upload digital video and audio content on personal computers and other devices that run the Microsoft Windows and Mac OS X operating systems. The iTunes application is both a media library and media player and is produced by the Apple Corporation. As a result, at the time of this writing it is necessary to export iTunes media to a common format that Windows Media Player is capable of reading such as MP3.

Unfortunately, there is not a “one click” solution to this issue since each application relies on a native format that is not cross-compatible with the other program. For iTunes users who use the media application on a computer that has the Windows operating system installed, a common issue that arises is figuring out how to convert iTunes to Windows Media Player format. The iTunes media player and associated content library has become one of the most popular applications for purchasing, storing, and creating playlists of both audio and video content on the marketplace.
